Greater Goods is a thriving direct-to-consumer business based out of The Grove in St. Louis, Missouri. Their content has accumulated hundreds of thousands of impressions across various platforms such as Amazon, Youtube, Instagram, Target, Bed Bath and Beyond websites.
They recently partnered with Target to expand the impact of their customer's purchase, to give back to local charities with close ties to Missouri that align with their mission to Live Thoughtfully.
The packaging was pitched to Target in tandem with digital video content. Each box design would highlight a different non-profit charity cause that the purchase would contribute towards, as well as a video of us learning more about the people behind the organizations and their stories.
MY ROLES: EDITOR / VIDEOGRAPHER* (indicated with *)
Love146 is a U.S.-based 501 non-profit international human rights organization that works toward the end of child trafficking and exploitation through survivor care, prevention education, professional training, grassroots empowerment, and contributing a growing body of research.
*Based out of Kansas City MO, GOEX is a part of Orphan Prevention programming stemming from the Global Orphan Project. GOEX is Fair Trade Federation (FTF) accredited, and chooses to pay a fair wage to their workers in Missouri and Haiti.
Meds & Food for Kids (MFK) is dedicated to meeting the essential nutritional needs of malnourished children, pregnant and nursing women and school children using Ready-to-Use Foods (RUFs) produced in their factory in Cap-Haitien, Haiti.
*Urban Harvest grows healthy produce across a network of seven urban farms in the heart of St. Louis and donate the majority of the harvest to nonprofit partners serving communities with limited or non-existent access to healthy, nutritious food.
Urban Harvest grows healthy produce across a network of seven urban farms in the heart of St. Louis and donate the majority of the harvest to nonprofit partners serving communities with limited or non-existent access to healthy, nutritious food.
*The Nursery is the premier child abuse prevention program in the St. Louis region. 99% of children in their program remain free from abuse and neglect, and across 34 years served more than 120,000 girls and boys.
